As she affectionately pats a horse while standing on a beach wearing a bikini
and next to the words “Put Horse Carriages Out to Pasture – Boycott Horse-Drawn
Carriages,” Sri Lankan actor and model Jacqueline Fernandez stars in a brand-new
ad for People for the Ethical Treatment of Animals (PETA) India.
The ad was shot by ace photographer Anushka Menon. The ad is being released
in the wake of a recent incident in which a horse collapsed after being forced
to pull a carriage of eight people near theGateway of India – an all-too-common
occurrence among horses who are used for “joy rides” in the city. It is also
being released following the Mumbai High Court’s landmark decision to crackdown
on unlicensed stables housing carriage horses. PETA India is calling on BMC to
ban horse drawn carriages outright.
“I have observed so many … heartbreaking incidents, and I can’t be a silent
spectator to this abuse anymore,” Fernandez wrote recently in a letter to the
Municipal Commissioner of the Municipal Corporation of Greater Mumbai. “Horses
simply don’t belong on the streets, and they certainly don’t deserve to be
forced to pull carriages beyond the point of exhaustion.”
Jacqueline won the Miss Sri Lanka Universe title in 2006. She received an
International Indian Film Academy Award and Stardust Award for Best Female Debut
in 2010 for her role in the Indian film, ALADIN, and she plays the lead in the
just-released Bollywood thriller, MURDER 2.
Fernandez joins a growing list of actors – including Hema Malini, John
Abraham and Glee star Lea Michele – who have teamed up with PETA India to call
for an end to horse-drawn carriages in Mumbai’s streets.
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